Recent social media posts
20/03/2026
Another one bites the dust. 😔 did you know 2,500 hospitality businesses shut down in NZ in 2025?
Getting tense out here!
Two popular Auckland restaurants by Namu Group have been tipped into liquidation. Gemmi and Gochu, both located in Commercial Bay, are in liquidation by shareholder appointment.
19/03/2026
Freshly Baked Cheese Scones about to go in!
Who's up for a Scone & a damn good Cuppa?
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15/03/2026
GLUTEN FREE CHEESE SCONES!
Always wanted a scone but Gluten intolerant?
Stocking these in our Gluten Free Cabinet along side all of our other GF goodies! 🥰😍
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03/03/2026
Open from 6am every morning! Early starts for alot of our team but never too early for breakfast using the freshest ingredients 😍
Have you tried our Grilled Halloumi Avo Stack?
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16/02/2026
Fancy something Small? Our Petite Eats are on now! Perfect for an office dash for a quick bite. 😋😍
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13/02/2026
Petite Eats Coming Monday!
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08/02/2026
Nothing better then freshly baked Cheese Scones in the morning! Especially with a Coffee!
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11/01/2026
Have you tried our Spicy Beef Nachos? A combination of 8 different ingredients and flavour 😋 😇
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09/01/2026
Nothing beats our Sweet French Toast on Cheat Day 😋🥰😉
Married w/ Coconut Yoghurt & seasonal Berries, whata not to love
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08/01/2026
2026 is off to a great start with our New Menu 🥰😍💪🙌🫶
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05/01/2026
Happy 2026 to everyone 🥳😇
Did you also know that we turned 10 years old today?!
10 years in howick and being a part of East Auckland. 🥰🙌🫶
Baking up a storm, see you at 6am 😉
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Address
121 Picton Street, Howick
Auckland
2014
To get to the café at Picton Street in Auckland, you can take public transport or drive and park.
Public transport: Take the train or bus to Britomart Station. From there, transfer to the InnerLink bus and get off at the Khyber Pass Road stop. Walk south down Khyber Pass Road and turn left onto Picton Street.
Driving/parking: Head towards Khyber Pass Road in Auckland. Turn onto Picton Street and look for parking along the street or in nearby parking lots.
Opening Hours
| Monday |
6am - 2:30pm |
| Tuesday |
6am - 2:30pm |
| Wednesday |
6am - 2:30pm |
| Thursday |
6am - 2:30pm |
| Friday |
6am - 2:30pm |
| Saturday |
6am - 2:30pm |
| Sunday |
6am - 2:30pm |
Alerts
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What people say
Urban in East, located on Picton Street in Auckland, has been reviewed by various sources including newspapers, magazines and online platforms. The most recent review was published on the website of the New Zealand Herald on 15th September 2021. The reviewer praised the café for its excellent coffee and friendly service. They also enjoyed the food, particularly the avocado toast and bacon and egg roll.
Another review from Metro Magazine, published in August 2021, described Urban in East as a "neighbourhood gem". The reviewer appreciated the café's relaxed atmosphere and tasty food options such as their famous chicken sandwich.
Online reviews of Urban in East are generally positive with an average rating of 4.5 stars out of 5 on Google Reviews. Customers have praised the café for its great coffee, delicious food and friendly staff. One customer commented that they loved the "chilled vibes" of the café while another said that it was their "go-to spot for brunch".
However, there are some negative reviews as well. One customer complained about slow service during peak hours while another felt that the prices were too high for what they received.
Overall, Urban in East seems to be a popular spot among locals and visitors alike. Its cosy atmosphere and tasty menu items have won over many customers. However, some improvements could be made to ensure faster service during busy periods.
No information available yet about customer comments from newspapers or magazines regarding Urban in East but online reviews give a good indication of what customers think about this cafe.
