Bluebells Cakery

Bluebells Cakery Bluebells Cakery is a top boutique bakery in Auckland, located on New North Road. They specialize in beautifully hand-iced cupcakes, celebration cakes, and wedding cakes, and also serve as a cafe. Bluebells Cakery frequently posts on social media to promote their various events, such as Pink Shirt Day or their Wedding Open Day.
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Recent social media posts

10/09/2026

Early morning opening our store at the Auckland Domestic Airport! ✈️🧁

Auckland Airport

Vintage Cake - Burgundy & Baby Pink 🍰Gender Reveal Cake 🎀Heart Me Cake 🩷Birthday Cake 🎉Unicorn Cake 🦄Vintage Classic Hea...
09/09/2026

Vintage Cake - Burgundy & Baby Pink 🍰

Gender Reveal Cake 🎀

Heart Me Cake 🩷

Birthday Cake 🎉

Unicorn Cake 🦄

Vintage Classic Heart Cake 💙

Custom Vintage Heart ❤️

06/09/2026

Hmm what would you pick? 🤔🍪

In Bloom Cake - in our beautiful Candy Pink 🌸
02/09/2026

In Bloom Cake - in our beautiful Candy Pink 🌸

Your FREE* Father’s Day gift! 💙We’re making Father’s Day even SWEETER this year! The FIRST 30 orders of our 6 Pack Fathe...
01/09/2026

Your FREE* Father’s Day gift! 💙

We’re making Father’s Day even SWEETER this year! The FIRST 30 orders of our 6 Pack Father’s Day Cupcakes will receive a FREE Bennetts No1 Dad Chocolate Bar, worth $14.50.🍫

Order via the link below 👇

*Terms & Conditions Apply. Free gift available with Father’s Day Cupcake Range 6x Pack purchases only, while stocks last. Offer valid on online orders only until Sunday 6th September 2026, or while supplies last, whichever comes first.

31/08/2026

Father’s Day Cupcakes! 💙🧁

We’ve brought together all the flavours Dad loves in one seriously moreish cupcake. Caramel mocha, topped with chocolate drizzle and decadent chocolate shards — the perfect Father’s Day treat! ✨

PLUS - The first 30 orders of our 6 Pack Father’s Day Cupcakes will receive a FREE Bennetts No1 Dad Chocolate Bar, worth $14.50.* 🍫

You could say this cake is the equivalent to a hole in one! 🏌🏼‍♂️⛳️
30/08/2026

You could say this cake is the equivalent to a hole in one! 🏌🏼‍♂️⛳️

28/08/2026

Edible Image Slab Cakes are the best way to make any office happy! 👨🏻‍💼🍰

26/08/2026

Have you tried Dot Cakes yet? 😋🌈

25/08/2026

Our Biscuit Box range is the perfect gift for your loved ones that live out of Auckland! 🎁🍪

15 years. 💙What started as a dream while I was living in London became a reality when I returned home to New Zealand in ...
24/08/2026

15 years. 💙

What started as a dream while I was living in London became a reality when I returned home to New Zealand in 2011. I started baking cupcakes from my parents’ kitchen and selling them at our local market each weekend, never imagining that one day it would grow into what Bluebells is today.

Over the past 15 years we’ve had the privilege of being part of thousands of birthdays, weddings, baby showers, anniversaries and celebrations across Auckland. Looking back, it’s pretty incredible to see just how far this little dream has come.

To every customer who has ordered a cake, picked up a cupcake, trusted us with a special occasion or simply supported us over the years—thank you. Every order has helped shape Bluebells into what it is today, and I’m so incredibly grateful.

One thing I’ve learnt over these 15 years is that you never stop growing. While cakes will always be at the heart of Bluebells, over the past year I’ve been quietly working on another dream that’s been a long time in the making.

Very soon, Bluebells will begin its next chapter—bringing together beautiful flowers, curated gifts and, of course, the cakes you’ve always loved. My hope is to create a place where you can find everything you need to celebrate life’s special moments, all under one roof.

Thank you for believing in a dream that started in my parents’ kitchen 15 years ago. I honestly can’t wait to show you what’s next.

Here’s to the next chapter... and the next 15 years. 💙🌸

Well hello little lady bug 🐞
23/08/2026

Well hello little lady bug 🐞

In our signature shades, Baby Pink and Burgundy 💕
18/08/2026

In our signature shades, Baby Pink and Burgundy 💕

16/08/2026

Our Birthday Cupcakes are selling FAST - don’t miss out! 🎉

Available for the month of August, both in store and online.

Address

361 New North Road, Kingsland
Auckland
1021

To get to the destination on New North Road in Auckland, you can take a bus or train and get off at Mt Eden Station. From there, it's a short walk to the location. Alternatively, if you're driving, there are several nearby parking options available on surrounding streets. Please check for parking restrictions before leaving your vehicle.

Opening Hours

Monday 7am - 4pm
Tuesday 7am - 4pm
Wednesday 7am - 4pm
Thursday 7am - 4pm
Friday 7am - 4pm
Saturday 8:30am - 4pm
Sunday 8:30am - 3pm

Alerts

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What people say

Bluebells Cakery on New North Road in Auckland is a must-visit for anyone with a sweet tooth. This boutique bakery specialises in beautifully hand-iced cupcakes, celebration cakes and wedding cakes that are sure to impress. The attention to detail and quality of ingredients used in their baked goods is evident in every bite.

Their slab cakes are perfect for catering to large crowds, whether it's for a workplace shout or an end-of-sport season celebration. With only a 24-hour lead time required, ordering is easy via their website.

Bluebells Cakery also offers monthly flavours of cupcakes, with the Chocolate Brownie Cupcake being a recent favourite among chocolate lovers. And if you're lucky enough to catch them on International Doughnut Day, their homemade classic cream donuts are not to be missed.

The bakery has even expanded to three cafes throughout Auckland, making it easier than ever to indulge in their delicious treats. If you're planning a special event like a wedding, be sure to book a consult and cake tasting with their wedding cake consultants who will help bring your dream cake to life. Overall, Bluebells Cakery is definitely worth the visit for anyone looking for high-quality baked goods that taste as good as they look!